As an organisation under pressure in a demanding environment, why should you earmark resources for coaching? Isn't coaching simply a 'nice-to-have' that doesn't have a place within your budget right now?
Wikipedia defines human capital as 'the stock of competencies, knowledge, habits, social and personality attributes, including creativity, cognitive abilities, embodied in the ability to perform labour so as to produce economic value.'
There is one key element missing from this outlook…
For many organisations improving the bottom line means cutting costs, raising prices or a combination of both. It can be about streamlining, restructuring or simply 'getting better at sales'.
What if there was an alternative approach? An approach that looked at the heart of the business, at what makes it tick, using this as a foundation for improving the bottom line.
Is this possible? I believe so.
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