The promotion process – manoeuvring your way through it successfully is hopefully an experience you will encounter on more than one occasion throughout your career. You’ve put in the hard graft to get here; shown you have what it takes and earned the right to be in the running.
Then comes that all-important call. You’ve done it! Goal achieved. Tick. So what now? Celebrate? Of course. And then what?
Have you considered how you’re going to show up now that you find yourself in this space? Perhaps you’ve taken the leap from Manager to Director or Partner. How will things develop or change for you?
Brands, brands, brands. We’re surrounded by them. Every day. Everywhere, a brand or many brands vie for our attention. As I write, literally within a twelve inch radius to me, sitting on a train, I have 7 prominent brand names clearly visible.
If I asked you to think of some, or notice what’s next to you right now, you’re probably visualising a symbol or design of a famous name. There is a habit of championing our favourites, and then there are those we choose to avoid (for all sorts of reasons).
I wonder, do you ever think of yourself as a brand? For the ordinary individual on the street, it’s perhaps not the first word we might use when describing ourselves and yet, essentially, that’s what we are.
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