Brands, brands, brands. We’re surrounded by them. Every day. Everywhere, a brand or many brands vie for our attention. As I write, literally within a twelve inch radius to me, sitting on a train, I have 7 prominent brand names clearly visible.
If I asked you to think of some, or notice what’s next to you right now, you’re probably visualising a symbol or design of a famous name. There is a habit of championing our favourites, and then there are those we choose to avoid (for all sorts of reasons).
I wonder, do you ever think of yourself as a brand? For the ordinary individual on the street, it’s perhaps not the first word we might use when describing ourselves and yet, essentially, that’s what we are.
What goals have you been thinking about that you haven’t quite managed to kick-start yourself towards achieving?
You might be thinking about adopting a healthier lifestyle or taking up a new activity? Perhaps a change of career, or gearing yourself up for a promotion? Ultimately, one of the first stumbling blocks we come up against is wondering, where do I set that goalpost? How do I build towards that?
Introvert or extrovert? Which camp would you put yourself in? Is it possible to pigeonhole the entire human race as simply being one or the other?
According to Carl Jung’s theory on personality types, none of us are completely extroverted or introverted, however we certainly connect to or feel most comfortable, in one of these worlds over the other.
How is your career panning out these days? Are you currently where you want to be? Are you living up to your own expectations? We have a tendency, understandably, to plan our careers in an upward trajectory, however if things don’t quite go to plan, naturally it can be disappointing.
When you think about it though, upwards isn’t always necessarily the only way to go - there is an alternative route.
How about sideways for a change?
The art of self-reflection is so important that despite writing about it before we want to continue the story with more of our observations.
How many times have you introduced yourself to someone and after the initial exchange of names comes the unsurprising follow-up: “…and what do you do”? At the start of a holiday one year, I was immersed in the introduction thing with a fairly large group of people (with whom I was about to embark on several excursions/adventures) and this very scenario played out, over and over.
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